The Future Hospitality Summit gears up for powerful debates, groundbreaking conversations and insightful research, with more than 120 high-calibre speakers taking center stage


Dubai, United Arab Emirates – More than 120 hospitality leaders and tourism professionals will address the hottest topics in the industry at the highly anticipated Future Hospitality Summit (FHS), inaugurating at Madinat Jumeirah in Dubai, bringing together over 900 investment decision makers from 19-21 September brings together in the hospitality industry.

Featuring a high-profile series of presentations and insights from government leaders, hotel investors, owners and developers, and industry experts, the FHS program will focus on sustainability, technology, talent, investment, innovation, the continued post-pandemic recovery and more – all under the main theme of the event Lead the change. There is also a franchising workshop, Startup Den, region-specific sessions spotlighting Africa and Asia, and the finals of the Sustainability Hospitality Challenge 2022, a global competition for students to turn their ideas for innovation and sustainability into action.

Hosted by Jumeirah Hotels & Resorts and co-organized by The Bench and MEED, FHS brings together the investment communities of the Arabian Hotel Investment Conference (AHIC), Global Restaurant Investment Forum (GRIF) and African Hospitality Investment Forum (AHIF) under one roof for three full days Debates, initiatives and exciting industry announcements to highlight – and celebrate – the key role of the region’s hospitality and tourism sector.

“We are excited to welcome the region’s most respected and experienced hospitality leaders to the FHS program, which has been carefully crafted to address key focus areas, challenges and trends for the hospitality industry. The investment communities of AHIC, GRIF and AHIF are all on our action-packed agenda, bringing a wealth of knowledge, expertise and insight to this prestigious event.” said Jonathan Worsley, Chairman of The Bench.

“With a focus on embracing and leading change, with four incredible stages, eight networking events and a series of awards ceremonies, FHS offers a broad and diverse range of opportunities for attendees to discuss, engage and learn. We look forward to intense debates, groundbreaking ideas and exciting news at the region’s leading hospitality industry platform,” he added.

The FHS agenda will feature more than 40 sessions in a variety of formats including main stage presentations, panel discussions, interviews and breakout sessions. There are also eight networking sessions, including the FHS Opening Reception hosted by Jumeirah, where delegates will be taken on a curated food and drink journey by the hospitality group’s award-winning chefs, showcasing the Arabian hospitality that Jumeirah is known for is.

The first day of the conference (Monday 19 September) will be dedicated to the food and beverage investment scene, with leading members of the GRIF community discussing everything from franchising to food delivery.

Discuss the key issue before their session on the main stage Embrace responsible consumptionHilari Voorthuis, Food & Beverage Manager, India, Middle East, Africa & Turkey at Accor said: “Sustainability is THE hot topic in today’s headlines, and it should be! Let’s face it, it’s no longer “I’m only one person, what difference does it make if I eat this steak?”. Responsible consumption is a mindset that might need a little nudge in the right direction. So how do we influence guests to make more conscious choices? I look forward to opening this topic with the minds of the industry at FHS Dubai on September 19th. Join me and let’s drive change.”

Tuesday and Wednesday will be all about hotels, resorts and tourism, with 30 sessions covering pressing industry issues including sustainability, innovation, investment trends, economic issues, procurement and staff recruitment and retention. On the main stage for Showing the future of tourism are Issam AbdulRahim Kazim, CEO, Dubai Corporation for Tourism and Commerce Marketing (DCTCM) and José Silva, Chief Executive Officer, Jumeirah Group Hotels & Resorts and there will be a special discussion with industry CEOs, with Guy Hutchinson, President and CEO from Rotana; Chris Newman, executive director of hotel development at Neom; Jochem-Jan Sleiffer, President Middle East, Africa & Turkey at Hilton; and Sandeep Walia, COO of Marriott International.

Closely. Abdulla Al Abdooli, CEO of Marjan, who will speak at a session entitled Integrated resorts and their impact on the economysaid: “With the opening of the Wynn RAK integrated resort, total room nights of demand (RND) is estimated to double, which would positively contribute to Ras Al Khaimah’s hospitality ecosystem. Wynn RAK will have a significant impact in boosting tourism, creating jobs and adding long-term value to the economy. The Future Hospitality Summit provides a platform to share insights on the value that integrated resorts bring to economies by catalyzing the tourism and hospitality sector.”

Several items on the FHS agenda address green issues and sustainability, including sessions on sustainable design, the future of green infrastructure and accelerating sustainable development. Innovation, future technology and procurement are also in focus, with a special session from the Startup Den at the Startups are changing the industryas well as debates about Innovations that advance the cost challenges of responsible sourcing; the challenges of supply chain management; and the future of education in the metaverse.

The ongoing post-pandemic recovery is also high on the agenda: don’t miss the insightful presentation by Robin Rossmann, Managing Director, STR the worst times, the best times – and where to go now on the second day, which is followed by the session on Global development leaders and their attitudes towards risk on the main stage by Agnès Roquefort, Global Chief Development Officer at Accor, and Elie Younes, Chief Development Officer at Radisson Hotel Group. Before the session, Elie Younes commented: “Adversity is the mother of innovation and risk is an integral part of any business. Ultimately, if managed well, it helps create opportunities for its stakeholders.” You will also learn all about the Role of hospitality technology in increasing operational efficiencies after recovery.

FHS will also recognize and celebrate the top players in the industry with the Lead the change Winner presentation and award ceremonywhere the winners of the Lifetime Achievement Award and the Young Leader Award will be announced.

For more information on Dubai FHS, visit For the full program of the FHS agenda, click here.

About the bench

The Bench has built a legacy of delivering world-leading investment forums and conferences in Europe, Africa, the Middle East and Latin America. The key principle behind these platforms has remained “Business Transactions”. Bench has transformed the way businesses connect and has earned a reputation for creating innovative and impactful meeting spaces for the industry.

For over two decades – heads of government, ministries of tourism, global travel and tourism associations, the world’s most influential hotel brands, hotel owners and investors, renowned restaurant groups, airlines and aviation authorities, destination developers, wealth managers, financial groups and consultants have attended The Bench’s events for their respective goals to have. These include AHIC, AHIF, GRIF, FHS, AHF, IDEEA, AviaDev and RENEW – where industry players showcase their brands, position themselves as thought leaders or innovators, and connect with the right opportunities and skills.

Learn more at

About MEED

Introduced on International Women’s Day in 1957, the Middle East Economic Digest, MEED is a well-known and trusted brand used by governments and businesses operating in the region.

MEED includes a business intelligence service, digital media, publications and events and offers exclusive news, data and analysis on a daily basis. We are responsible for keeping our audience of subscribers, registered users and event attendees informed and helping to facilitate decision making and connections.

Our Marketing Solutions team gives clients access to our audience. We partner with local and international companies that need to reach our high quality communities. In consultation with our clients, we use tried and tested methods to target and engage decision makers, to announce and explain how to lead and grow, and to contact and convert business leaders into customers.

MEED is fully owned by data and information company GlobalData Plc, which means our marketing solutions clients can also access a network of over 13 million monthly digital users across 18 different sectors.

Learn more at

Future Hospitality Summit (FHS)

Date: 19-21 Sep 2022

Location: Madinat Jumeirah, Dubai, United Arab Emirates

Sponsors: Host Sponsor: Jumeirah Hotels & Resorts

Platinum Sponsors: Accor, Dur Hospitality, Hilton, Marjan and Radisson Hotel Group.

Emerald Sponsors: Emaar Hospitality Group, IHG Hotels & Resorts, Marriott International, NEOM, Rotana, Royal Commission for AlUla, SMIT Morocco and Taiba Investments.

Gold Sponsors: Aleph Hospitality, CBRE, Colliers, Compass Project Consulting, Denton, ELAF Group, ENVI Lodges, GG&Grace, International, Hospitality Management Holding, The Indian Hotels Company, Insignia, Interior360, Ishraq Hospitality, IT Hospitality Group, Knight Frank, Louvre Hotels Group, Mapal Group, Minor Hotels, OBMI, QUO, SSH, STR and Voltere by Egis.

Silver Sponsors: Deutsche Hospitality, HVS and Katch.

Supporters: Emirates Academy of Hospitality Management, Hospitality Asset Managers Association (HAMA), Sustainable Hospitality Challenge and Women in Hospitality (WiH).

Anne Bleiker
In2 advice
+971 56 603 0886
The Bank


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